Heather Morris trained as a hairdresser back in the late 80s, and quickly specialised in wig making. She set up her salon in pharmacist, John Bell & Croyden, which you may know happens to be on Wigmore Street. How apt. A few years ago, Heather and her husband Sami decided to set up shop nearer home in South London. From the outset, it was to be more than just a hairdressers, both in terms of the ambience, and the fact that they sell clothing and accessories. The starting point for the interior, was the contents of a powder compact, so a foundation of flesh tones is highlighted with lipstick red and shimmering gold. The mix and match furnishings which range from local vintage finds, to ebay purchases, to Ikea basics, creates a relaxed boudoir space, in which clients are free to wander.
Sadly, just as fortyseven had established itself on the Triangle, Heather's husband Sami passed away. Briefly, Heather considered shutting the business, but then realised that throwing away her dream was not going to improve a tragic situation. After all, she'd been cutting hair and making clothes since school, when as a 14 year old she should have been doing her homework, but knowing that one day she would have her own business. Hopefully Heather & the team at fortyseven will be adding sparkle to Westow Street for many years to come.
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